Type Design for the Computer Age

Main Article Content

Wim Crouwel

Abstract

Although typography has always reflected the cultural pattern of its period, today's typefaces and typographic design are a reflection of the past, not of contemporary society. We must think in terms of our electronic media and contemporary forms of expression. A suggested approach for designing today's typography-based on a cell or unit system-is discussed and illustrated.

Article Details

Section

Research Article

Author Biography

Wim Crouwel

Wim Crouwel is founder/partner of Associatie voor Total Design in Amsterdam (Herengracht 567). He is co-designer for the Dutch pavilion at the World Fair EXPO 70 at Osaka, Japan, and has designed other international exhibitions. Since 1963 he has been in charge of designing posters and catalogues for the Municipal Musea of Amsterdam. He teaches typography, has lectured in many countries, and has been secretary general of ICOGRADA.

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