Typography Education: Eco-System and Excellence

Authors

  • Reneé Seward
  • Emily Verba Fischer

Abstract

The following two essays are responses to Maria Dos Santos Lonsdale's article entitled "Typographic Features Of Text: Outcomes from Research and Practice" (Visible Language 48.3, 2014). From the lens of two professors of typography from the Myron E. Ullman School of Design at the University of Cincinnati, these partner texts position Lonsdale's detailed information about typographic principles for legibility into a broader, typographic ecosystem. In Part 1, Reneé Seward defines this ecosystem as a complex relationship between two differing components of information processing: seeing and perceiving. In Part 2, Emily Verba Fischer explores the cultivation of aesthetic sophistication in design students through attention to detail within that ecosystem. Overall, these responses discuss the influence of the typographic ecosystem to education, research, and practice as a whole. They were written for the same audience as identified by Lonsdale in her paper,"typographic and graphic designers, teachers and students" (29).

Author Biography

  • Reneé Seward
    Emily Verba Fischer is a designer, educator, and researcher teaching in the College of Design, Architecture, Art, and Planning at the University of Cincinnati. An Ohio native, Emily returned to the Midwest after receiving an MFA in Graphic Design and MA in Visual Communication & Iconic Research from the Basel School of Design. Prior to her studies in Switzerland, she lived and practiced design in New York City, San Francisco, Seattle, and the French Alps.;Renee Seward is a tenured Associate Professor of Communication Design in the College of Design, Architecture, Art, and Planning. Ms. Seward teaches typography and design methodology courses within the program. Her research focuses on the development of multi-sensory learning tools for education. She is the creator of the See Word Reading tool, which teaches children sound/symbol correspondence. Ms. Seward brings to this project her expertise in Universal Design for Learning.

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Published

2016-08-01

Issue

Vol. 50 No. 2 (2016): special issue: reflecting on 50 years of Typograph

Section

Journal Article